Taurus Vision · Content for Office Displays

Your screen is on.
What’s playing on it?

You spent real money on a video wall, a lobby display, a flagship LED — and it’s showing a stock loop, a static logo, or the same PowerPoint your team built three years ago. Taurus Vision is the content side of digital signage: we design, shoot, animate, and load the presentations that actually belong on your screen.

Looped MP4
Or native to your player
Any aspect ratio
Built to your screen
BrightSign · Samsung · LG
Player loaded & tested
—— Live on most office displays
No signal
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Q3 Sales Update

Last edited: October 2022

YOUR LOGO

This could be yours.

Custom motion. Your brand. On every screen.

Stuck on something like the first three? ↵ Let’s fix that.
The Empty Screen Problem

The display went in. The content never did.

It’s the most common gap we see in office AV: a beautifully installed display surrounded by people who didn’t sign up to be content creators. So one of these usually happens instead.

The factory demo loop

That same nature montage and product reel that ships with every panel. Visitors recognize it. So does your team.

Slides someone made in 2022

A PowerPoint export looping at the wrong aspect ratio, with copy nobody’s read in eighteen months. Probably has a typo.

A static logo, forever

The safe choice that quietly tells every visitor your company doesn’t move very fast. Expensive wallpaper.

Nothing at all

The display sits dark because nobody owns the content. The capex was approved. The follow-through wasn’t.

What Taurus Vision Is

We make the content. Then we make sure it actually plays.

Taurus Vision is custom digital signage content creation for the displays we (and other integrators) install. It’s the next step after the hardware goes in — content built around your brand, your space, and the screens themselves.

You hand us your brand, the messages you want on screen, and the rooms it has to look right in. We come back with a looping presentation built to your aspect ratio, with motion that fits your brand instead of fighting it — loaded, tested, and running on the player.

No PowerPoint exports. No watermarked stock loops. No subscription dashboard for somebody on your team to babysit.

Executive conference room with a large LED video wall playing custom branded motion graphics in deep red, cream and charcoal
Boardroom install — branded title-card composition built to the room’s aspect ratio.
What We Build

Everything between “here’s our logo” and “it’s on the wall.”

Pick the pieces you need, or let us figure out the right mix after walking the space.

01

Looping presentations

Custom slide compositions built in your brand’s type, color, and tone — tuned to the resolution and aspect ratio of the actual display, not a 16:9 default.

02

Logo & brand animations

Your mark, in motion. Subtle reveals for lobbies, kinetic versions for conference spaces, and identity-safe variations across screens.

03

On-site photo & video capture

We bring a crew to your office, your job site, your facility. Stock footage is fine for shampoo ads — not for your conference room wall.

04

Motion graphics & transitions

Built so the screen has rhythm. Movement that draws the eye without being the thing that gives everyone a headache during a meeting.

05

Messaging & copy

What goes on screen matters more than how it moves. We write the headlines and supporting copy so it reads in five seconds from across the room.

06

Player setup & ongoing updates

Final files loaded and tested on BrightSign, Samsung Tizen, LG webOS, or whatever you’re running. We can keep the content fresh on a regular cycle.

Motion graphics designer reviewing a looping composition for an office video wall on a color-calibrated monitor
Composition review — matched to the screen’s actual aspect ratio.
Behind the content

A team that designs, shoots, and ships it.

Most digital signage problems aren’t technology problems — they’re design and production problems. Taurus Vision is staffed for the second one.

  • DesignMotion designers building compositions in your brand system, not template marketplaces.
  • CaptureA small camera and lighting crew for on-site photo and video of your actual space.
  • BuildEditors and animators producing the final looping presentation at the display’s native resolution.
  • DeployAV technicians loading and color-checking on the player so what you approved is what plays.
How It Works

Four steps. We do the heavy lifting.

You stay involved where it matters — brand direction and final approval — and stay out of where it doesn’t.

1

Discovery

We walk the space (in person or remote), look at the screens you have, and figure out what story belongs on them. You hand us brand assets and any existing footage worth saving.

2

Capture

If the project calls for original photo or video, our team comes on-site for a half-day or full-day shoot. People, product, facility — whatever the screen is supposed to be saying.

3

Build

Slides, animations, and transitions composed in your brand system. You see a draft, give notes, and we revise. No moving target deliverables.

4

Deploy

Final MP4 or native format loaded onto the player, color and motion checked on the actual display, and a handoff doc for whoever’s going to live with it.

Why an integrator, not a SaaS tool

A signage CMS doesn’t make content. People do.

DIY signage software

A platform with templates — if you have time.

  • Monthly subscription regardless of use
  • Template libraries that look like template libraries
  • Somebody internal has to learn it, own it, and keep it current
  • No original photography — just whatever’s in the stock library
  • Hardware integration is your problem to debug
Taurus Vision

A team that designs, shoots, and ships the content.

  • Project-based engagement, scope you can see
  • Original design & motion built to your brand system
  • Nobody on your team becomes a part-time signage admin
  • On-site photo & video of the place that matters — yours
  • Loaded onto the player by the team that knows the gear
FAQ

Questions we get a lot.

What is digital signage content creation, exactly?
It’s the design and production work that goes on a commercial display once the hardware is installed — looping presentations, animations, on-screen messages, photo and video. Taurus Vision is the content layer that lives on top of your screens, built around your brand, your message, and the rooms the displays sit in.
Do we need to bring all the content ourselves?
No. You bring brand assets — logo files, fonts, color codes, a few sentences about what you want the screen to say — and we build from there. If you want original photo or video of your space, our team can come on-site and shoot it. If you just want clean motion graphics over your brand colors, we can do that too.
What file formats do you deliver?
For most office displays we deliver a looping MP4 sized to the screen’s native resolution and aspect ratio — that’s what BrightSign players, Samsung Tizen, LG webOS, and most signage CMS platforms want. If your setup needs an HTML5 package, image sequence, or anything more exotic, we’ll match it.
Does this work with BrightSign players?
Yes — BrightSign is one of the more common players we work with, and we handle the loading and testing on the unit as part of the project. Same for Samsung, LG, and most other commercial-grade signage hardware. If you don’t have a player yet, we’ll spec one alongside the content.
Can you update the content over time?
Yes. A lot of clients start with a one-time build and then add a recurring update cadence — new headlines, swapped imagery, seasonal versions, or freshly captured footage from recent projects. We can scope that as a monthly or quarterly engagement.
Did Taurus install our display, or does that matter?
It doesn’t matter. We’ll happily build content for a display somebody else installed — we just need to know the model, resolution, and how it’s being fed. Same goes the other way: if Taurus did the install, the content side stays a separate engagement.
Ready when you are

Let’s put something worth watching on your screen.

Tell us what’s on the wall (or what’s about to be), and we’ll come back with a plan for the content side.